Benefits

Using Loomia’s Targeted Content Discovery product or Video Discovery product increases user engagement and maximizes the value of your content. Our industry-leading technology continuously learns from actual user behavior, so it is constantly optimizing the recommended content to ensure that you and your users get the most benefit. Plus, the technology is quick and easy to integrate with your site.

Increase User Engagement

Many Internet users only view one Web page on a site before going to another site. Often it’s because they simply don’t know where to go next on a site, or they don’t see more content that interests them. Using Targeted Content Discovery or Video Discovery allows you to give your visitors more of what they want. This helps you:

• Increase page views
• Increase time spent on site
• Decrease bounce rates
• Increase conversion of first-time visitors to repeat visitors

Maximize Content Value

Developing articles and videos can be costly. Our recommendation technology helps you maximize your revenue for high-CPM or oversold content because you can select those sections of your site to be promoted in the recommendation sets presented to your users.  More of your traffic is driven to your high value content without ever compromising the user experience.

Easy Integration with Your Site

We offer an automated and scalable solution. Our step-by-step preview allows you to easily set up the recommendation module on your site. The technology automatically reviews your site’s content to start generating recommendations. When it’s ready to go, one click publishes the module, and similarly one click rolls it back to preview mode if you need to re-configure anything. Read more about integration in our “Implementation” section.